Design Corner » IDSA Podcasts » December 2006

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IDSA Podcasts

• 

  Dev Patnaik on How Innovation Works

  Posted: December 27th, 2006, 12:03am PST

  Enclosure: [download | LBL_PLAY]

  Tags:    [edit]

  We've all heard about the value of innovation, and how many of the world's leading companies have integrated innovation into their business practice. But if you're not with a Fortune 500 company, can innovation still be a powerful asset? How can you leverage innovation? Dev Patnaik, principal of Jump Associates, a firm specializing in discovering new opportunities for growth, tells you how.

  
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• 

  Bob Steinbugler on How Innovation Works

  Posted: December 21st, 2006, 4:23am PST

  Enclosure: [download | LBL_PLAY]

  Tags:    [edit]

  Innovation, and helping companies be more innovative, is a core component of IBM's business. Hear from Bob Steinbugler, director of IBM Corporate Strategic Design, on how they've made collaborative innovation a key practice, and why leveraging innovation is vital for success.

  
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• 

  Rob Tannen on The User Researcher Tool Kit

  Posted: December 14th, 2006, 11:47am PST

  Enclosure: [download | LBL_PLAY]

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  User research is vitally important but not truly understood. Rob Tannen, IDSA, vice chair of the Human Factors Section, shares what you need to know about user research and the trends on the horizon.

  
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• 

  Trends in Innovative Product Design

  Posted: December 14th, 2006, 11:44am PST

  Enclosure: [download | LBL_PLAY]

  Tags:    [edit]

  The world of product design has gotten progressively cooler over the years. There are so many choices for everything we want. But where does the innovation to create cool products come from? What are the trends in product design, and what's on the horizon? Scott Henderson, principal of Scott Henderson Inc., who has been lauded for his "ability to transform the mundane," shares his insights.

  
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• 

  Chuck Jones on How Innovation Works

  Posted: December 5th, 2006, 7:05am PST

  Enclosure: [download | LBL_PLAY]

  Tags:    [edit]

  Innovation at Whirlpool is championed at all levels, starting with the CEO. But what are the benefits of incorporating innovation-centered thinking? And how can the return on innovation be measured? Chuck Jones, corporate vice-president of global consumer design, shares his insights about making innovation work.

  
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